The team behind the Authentic newsletter is bringing the same focused lens to a single day of live programming this November.
Over the past several years, the brand-creator economy has moved from experimentation to infrastructure. Brands are no longer testing whether creator partnerships work, they are building entire strategies around them, and the organizations getting it right are treating creators as long-term collaborators rather than campaign line items.
This shift has been front and center in Aivanta’s programming for over a decade. Past stages have featured some of the most prominent creative voices in the space, including Sean Evans, Rhett & Link, Michelle Khare, and Jordan the Stallion, alongside on-stage programming from Whalar, SiriusXM, Meta, YouTube, NowThis, Ensemble, Hartbeat, and Feastables. More recently, that programming has gone further, weaving brand-creator dynamics directly into the fabric of the full agenda, with participants like State Farm, Amazon, Purina, Lenovo, Portal A, Gymnasium, and UTA speaking directly to the relationship, and reflecting a simple truth: brand marketing and creator collaboration are no longer parallel conversations.
That shift is exactly what Authentic, the Brand-Creator Summit was built to convene.
Introducing Authentic, the Brand-Creator Summit
The Brand-Creator Summit is a single-day gathering for the executive leaders, creators, platform executives, agency partners, and investors actively building the brand-creator economy. It takes place November 18, 2026 at the People Inc. Event Center in Brookfield Place, New York City.
The Summit brings together 150 leaders chosen specifically because they hold budget authority, creative leadership, or platform influence in this space. It is a single curated track of panels, firesides, and case studies, built around one governing idea: creators have moved from campaign tactic to essential, long-term infrastructure in a brand’s media stack.
The day is designed for direct exchange, not spectator programming. Sessions cover the shift in creative authority toward creators, what “authentic” means as an operating standard, how the strongest brand-creator partnerships get built and measured, and where platforms and algorithms are pushing the ecosystem next. Every session is also produced for post-event distribution, giving participants content, connections, and context that outlasts the day itself.
Why Now
The brand-creator economy has moved past the proof-of-concept stage. The open question is no longer whether brands and creators should work together, it’s how the best organizations are actually doing it, at scale, in the long-term. That question deserves a room built specifically to answer it.
Authentic, the Brand-Creator Summit is that room.
Request an Invitation
Brand-Creator Summit tickets go on sale soon. Until then, executive leaders across brand marketing, creator platforms, talent, agencies, and investment interested in attending can request an invitation here.
—
Authentic is an Aivanta Company.